AI assistants such as ChatGPT, Gemini, Claude, and Perplexity are becoming critical discovery channels. Existing
visibility tools — including Profound, Evertune, PEEC AI, Semrush, and AthenaHQ — often rely on snapshots of
brand presence. While these provide directional insights, they lack reproducibility, auditability, and sustainability.
The AIVO Standard™ offers a framework for AI Visibility Optimization (AIVO), supported by the Prompt-Space
Occupancy Score (PSOS™) auditing system. This paper outlines limitations of snapshots, introduces PSOS
methodology, contrasts approaches with examples, and discusses implications for SMBs, enterprises, and
agencies. Appendices provide sample datasets, workflow diagrams, and cost estimates to ground the framework
in practice.
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