Since 2005, 1Password has been on a mission to make security simple, reliable, and accessible for everyone. As the way people work and live online has evolved, so has 1Password.
More recently, we’ve invested significantly in new features that make 1Password even more powerful and effortless to use, helping protect what matters most to you, including:
* Automatic saving of logins and payment details
* Enhanced Watchtower alerts
* Faster, more secure device setup
* AI-powered item naming
* Expanded recovery options
* Proactive phishing prevention
While 1Password has grown substantially in value and capability, our pricing has remained largely unchanged for many years. To continue investing in innovation and the world-class security you expect, we’re updating pricing for Family plans, starting March 27, 2026.
Current vs New Pricing:
* Current price: $59.88 USD / year
* New price: $71.88 USD / year
The new price will take effect at your next renewal, provided it’s on or after March 27, 2026. Those occurring prior to March 27, 2026, will continue at the current pricing until your next renewal.
[Note: this is for family plans; individual plan price increases even higher, percentage-wise!]
https://1password.com/press/2025/nov/1password-strengthens-l...
There was a period of time that 1P would constantly grab window focus on macOS, they must have finally fixed it because after months of it randomly happening I don't think it's happened for at least 4 months. Then there is stuff like adding a new item, the search "Try searching anything", well, at least as long as "Anything" is not the _type_ of new item you want to create...
If I search "API" because I want to create an API key entry it shows be a bunch of worthless suggestions of websites (why would that be useful?) and at the bottom just injects my search term into the name of the 3 top "types" of item you can make. I have to expand it and scroll down to find API Credential. This is maddening to me. In part because of the mocking "Try searching anything", which is just clearly BS, and in part because I find the website search 100% useless and the only thing I care to search on is the types of new 1Password item I might create.
Video: https://cs.joshstrange.com/jFqYXC8q
The new price then is $4/month. From $3/month. (So still 33% increase, similar to family plan in OP].
I found it very cheap before, which is part of what encouraged me to get it in the first place, vs trying to do something free. Would I have signed up for it originally at this price? I don't know. But it's not enough to make me switch to a competitor now, or try to find a way to do password management for free -- so they predicted succesfully for me that they'd keep me as a customer. Even though annoyed.
Definitely can't go back to having no password management. (I also use it for TOTP and passkey).
If I was on all Apple/iOS, I'd probably just use iCloud. But I need multi-OS-vendor support.
What one actually needs these days is not something one can get a reasonable UX for free for. (unless you only need apple OS's maybe? Or only chrome?). There's really no alternative. I think they realized that, and that they were leaving money on the table. I got 1Passowrd originaly when I needed TOTP, and wanted something that was multi-device and secure, and certainly didn't want to host it myself. I don't know what else I'd use.
Sync requires a server, however server does not see any secret data, it is only used to relay encrypted hash-chained ops log between devices. It's intended to be self-hosting friendly - server is single binary backed by SQLite.
It's project is early-alfa, CLI app, Keepass import and sever/sync work for the most part, there is MacOS app in progress and plans for a iOS app and a browser extension.
Not ready for production and it's not audited.
I'm currently using KeepassXC/Keepasium with Syncting, but I want a better solution - something that supports trouble-free sync natively and allows me to own the system
However, I do want to have full control of my secret data beyond the secrets themselves, ideally w/out self hosting, i.e. I want to have crypto-proven control over whom I'm sharing secrets with, I want to have have cryto-level assurance that the service cannot use recovery/escrow mechanism to unlock my secrets data stored on the cloud w/out my consent.
Apple Passwords comes closest to what I want, but it's not cross platform.
> After you set up iCloud for Windows, you can use iCloud Passwords to access your passwords in Google Chrome, Microsoft Edge, or Firefox using a browser extension. You can also manage your passwords in the iCloud Passwords app.
Could be worth a try.
Sync the file to Dropbox. Available on all my devices. 2fa protection in password safe - yubi + password.
This is probably not the most secure system in the world but I've been using it for 10+ years. And it's free.
I like 1Password a lot. I've used it for 10 years. It's never lost a single thing, and I don't recall any downtime that impacted me. It's easy to setup and 99% hassle free. Works on my various device types (windows, mac, ios). It supports passkeys and 2FA codes. I like having shared and private vaults. I love the ability to share an auto-expiring, one-time-view link to a password. And the billing is a simple subscription fee.
I could do without some bloat. Watchtower feels like an enterprise need that is otherwise low-value and (by default) noisy for individuals/families. I obviously don't need "AI" forced into my password manager. I didn't love the version 7 to 8 transition that required a new app/extension to be installed. But all of that is really not so bad.
So yeah, I don't feel like I'm getting any additional value that justifies the price increase, but it's still more than worth it for me.
(Not actually sure about the price history of the family plan or when family was introduced. I was originally on the individual plan and it was $35 then, and switched to the family plan in 2022. I don’t think prices have changed though)
So it’s really only been about 3 years since people were forced to get accounts with subscriptions, and now it’s going up 33%.
I still have the zip archive of 1Password 7 in my applications folder that the v8 upgrade created. It hasn’t been very long.
From my vault, I can see I got 1Password 7 in 2018. Using 2016 as the price anchor seems generous when subscriptions weren’t required in 2016.
Security software? Hosting my data? Sure, I understand there are ongoing costs to provide the service.
One-time licenses tells me the maintainers will not be incentivized to keep my lights on forever. Service will suffer eventually.
See Plex. I paid once a decade ago and it’s not even the same thing anymore. They push live TV, always online features, etc
Your o365 example just shows that even with stodgy old office suite software, we pay rent to be the product. Copilot has to be added everywhere so a VP will get a promotion showing how many new users they have (for features nobody wants but are forced into paying for)
Did they need to increase the price? Honestly I don’t know, without seeing their financials it is hard to say. But I would much rather they be able to be sustainable.
It likely doesn’t help that they are facing more and more free competition from Google and Apple. I know I have been considering a switch to Apple Passwords after the recent changes to it. I doubt this will excelerate it or anything because I will still want somewhere as a secondary area incase I loose access to my apple account.
My biggest issue with 1Password has been 1) how intrusive it can be in the browser, especially on mobile when it's too proactive to show its dropdown and just gets in the way of my experience. I know this is challenging because a mobile device is a small screen, but it is incredibly frustrating. 2) how bad the Safari extension. It regularly fails to load at all.
Aside from that, while you're absolutely correct - 1Password is still relatively inexpensive, let's look at the improvements thet mention:
1. Automatic saving of logins and payment details
Isn't this what 1Password has always done or am I misunderstanding?
2. Enhanced Watchtower alerts
I haven't seen any of these alerts ever help me.
3. Faster, more secure device setup
This I have noticed. It is very convenient
4. AI-powered item naming
This is weak sauce. I don't care for "AI" to help me name my logins/accounts/etc.
5. Expanded recovery options
I'm not sure what this is and how it's different than what they've always offered on a Family plan.
6. Proactive phishing prevention
Fine, I guess.
I was buying a train ticket on Eurostar for my mother. I filled her name as the passenger. Scrolled down and used the 1Password data I have to fill my address and billing information. I proceed and pay. Later, when checking the ticket, I see it's on my name. 1Password changed the passenger details, and since the screen is small, I did not notice.
No 100% refund from Eurostar, but lesson learned.
I'm not leaving 1Password though. It's too convenient for my family.
That and a lack of easy way to report a login page that doesn’t work perfectly would be my top annoyances (behind a 33% increase in a subscription that was already annoying me each time it came around).
You click the button in the browser, choose what to create 'I want to create a password (or a note, or whatever)' and then get redirected to their web-app and be presented with a pop-up asking what you want to create (I just told you, didn't I?)
I get it, when you move to a new web-app some things can break. But after using stored passwords creating new ones is pretty much the only other thing you do in the app, it seems to be core functionality that's been broken for over a year now, it's kinda madness tbh.
Edit: To be fair they offered a 'solution' when I reported it: "Don't use the web-app, install our desktop app instead."
Also, if they'd increase things by 5%, or did yearly 2% increases or something like that, I'd be okay with that (to cover the inflation). But the 33% increase combined with the list of features I don't care about -- that's just taking users for granted. Thankfully I didn't start using passkeys, otherwise I'd be locked within 1p without ability to export them.
The price has been unchanged at least as far back as mid 2018. According to the inflation calculator at bls.gov [1] inflation over those 8 years was 31%.
[1] https://www.bls.gov/data/inflation_calculator.htm
I'm guessing they'd view that as a marketing expense.
1Password, like other subscriptions, becomes something for the middle class and up, not for the masses.
Vendor solutions become the only option.
I'm quite content with Apple's Password app but I pay for 1Password only for the peace of mind of having a backup in case Apple ever locks my account. I will suck it up and pay the higher price.
I had risks with 1Password as well. If my house were to burn down, and my phone was also inside, I’d lose it all. I have offsite backups, but I need 1Password to get into them.
So to cover those twelve dollars, the average Chinese worker will have to work three to four more hours a year just to have the same functionality, whereas the Indian average worker will have to work twelve to 24 more hours a year.
Does that help your struggle?
This is a killer feature for me, since apparently iOS backups do not backup your TOTP generators in Google Authenticator, which I discovered after I wiped my phone and restored it thinking I was perfectly safe doing so given I had a backup.
I now encourage all the folks I mentor to set up a KeePass vault for the TOTP seeds.
There's even an option to generate one of those fancy QR codes that apps like authenticator can use, so the two are not mutually exclusive.
If you're an individual, not an enterprise user, I don't see why anyone would pay for a password manager.
The industry has collectively spent untold billions/trillions on cybersecurity over the years, while the best way to actually secure access would be to have a free, preinstalled, interoperable password manager that "just works".
Bitwarden is free and easy to use.
How do you mean? You can export your passwords from the Apple app:
https://support.apple.com/guide/iphone/export-passwords-iphf...
Does Apple have an Android or Windows app? Well, no, and if that's your meaning then I can see your point.
> Action needed: Please go to my.1password.com/billing to register your approval. If you do not provide consent by your next renewal date on or after March 27, 2026, your subscription will automatically be cancelled at time of your next renewal
Apparently you get auto-cancelled if you don't manually accept the price increase?
> The new price will take effect at your next renewal, provided it’s on or after <date>. Those occurring prior to <date>, will continue at the current pricing until your next renewal.
- KeyEnv (keyenv.dev) — CLI-first secrets manager, syncs across team via CLI. Works like .env but centralized and access-controlled. No per-seat pricing. - Doppler — More full-featured, team-friendly - Infisical — Open source option with self-host
1Password is great for passwords/logins. For dev team secrets specifically (API keys, CI tokens), a purpose-built tool often fits better since you get CLI integration, per-project scoping, and environment-level access control.
Depends on your ratio of "password manager" vs "secrets manager" usage.
Quality matters in what you use constantly.
I kept going with it because I thought being platform agnostic with my password manager was important. But with them taking on all these investors, watching quality drop, and now that they have everyone migrated to subscriptions… raising prices rather significantly. I’m done. I have a feeling this is just the tip of the iceberg.
I login/unlock my password manager maybe...a dozen times a week and that would be a high count when I'm doing "business" and logging in for financial things.
For pure peace-of-mind managing a family and all our passwords and digtial security, it's value is far more than this monthly cost
Most of the listed features don't make any sense as core value propositions (wtf is AI-powered item naming)
Step 1 is deleting accounts I don’t use anymore. I did 2 of them today. One required an email, another required a phone call. Both were rather painful, but at least I was able to get them done within the day. I have 320 accounts left to go through.
I have been wanting to reign in my digital footprint, so I guess this is a good excuse, it’s just very difficult. Last year I tried to delete a PSN account (I have 2 of them). I waited on hold with Sony for 45 minutes for them to just hang up on me. I also got caught in captcha hell a few times.
I also have to be willing to let things ago. I found an old Zinio account. I assumed the company would be dead (digital magazines), but they are still going, my account still works, and I have dozens of magazines in there I purchased 15 years ago when the iPad launched. Do I keep it around just incase, or let it go… there are going to be a lot of things like this. I almost feel like I need to take time off work to deal with this.
They're not wrong. I'm a geeky guy with a tech resume as long as your arm, and I'd really rather do something else beside research how to export 1PWD data to something else, then import to $TOOL_OF_CHOICE. I'm sure it's not all that hard, and maybe that's part of the problem: it's monkey work, not an interesting technical challenge, right up there with "clean the gutters".
1. R&D 2. Increase salary 3. Increase OpEx
I've done it, and will spend the rest of the current renewal figuring out how well Apple Passwords works, I guess.
I'd like to sync everything but realistically I just need to extract any 2FA I have left in 1p; everything else can be password reset when the time cometh.
Firstly, the Apple Passwords app is slow as molasses, just really really bad. If you've got more than about 1000 items, it's almost unusable. That said, you very rarely have to use it, because password entry in Safari is perfect, and the menubar app for it doesn't have the same slowness problems.
One big gotcha though is that Apple Passwords thinks site1.example.com and site2.example.com are the same site. So if you log into site1, it notices that the password you used isn't the password for site2 and offers to update it. If you click yes, it will overwrite the password stored against every subdomain of example.com - if you need to use multiple Sentry accounts, this is very problematic.
Finally, password entry in other browsers is less than perfect. There's an extension for Firefox but it's clunky, and the experience is even worse in Orion. Don't know about Chrome as I don't like to have spyware on my computer.
For a password saved from foo.contoso.com:
First option - "Fill anywhere on site" - this means it will fill on foo.contoso.com and bar.contoso.com
Second option - "Fill only on the specified hostname" - will only fill on foo.contoso.com
Third option "Never fill" - written on the tin.
edit: Ooops, just realised you were responding about 1Password, sorry.
Oh, the humanity!
TOTP on Bitwarden is $10 a year.
The number of times my preferences have been wiped after an extension update is maddening.
But as mentioned throughout the thread it's really just too much. My goodness they really could have a nice, profitable, business with simple software. I'd happily pay $10/month for the version of 1password from 15 years ago! It's just all too much.
> Current vs New Pricing: Current price: $35.88 USD / year New price: $47.88 USD / year
I've been a 1password customer for many years, so I'm a bit bummed out about this.
That experience, combined with a ~33% price increase, makes the direction a bit concerning, and feels like it’s going in a down hill...
That said, it’s genuinely difficult to move my family off 1Password. I just wish there are stronger competitors.
Anything else seems self explanatory and a single thing the user needs to decide (title for a secure note, things like that)
It’s amazing how things are more efficient but at the same time more expensive because enshittification and capitalism.
This is a pretty big change percentage wise. Instead of the simple $1/month style bump like Spotify or all the other services.
If I recall correctly 1P used to be a one-time purchase then it wound up becoming a subscription. Unless they’re losing money as a company I don’t see a reason for this much increase. There isn’t a huge demand for a lot more features, their cloud bills for their services for sync and stuff should be benefitting from efficiencies…
This concerns me because this feels like the writing on the wall for the application. It’s going to become even more complex, bogged down and expensive, when it was working so well without all of that for so long.
I still have issues on my iPhone with the extension enabled. It makes safari reload pages and crash oddly. Not sure why, just makes it unstable for some reason, and has for easily a year if not a couple. I’ve just dealt with the headache. I’ve got no way to reproduce it in a meaningful enough way, but disabling that makes safari behave normally. That’s how I isolated it.
Inflation calculated from the CPI over the last 8 years in the US was 31%, which is fuzzy enough that it should be considered approximately equal to 33%.
A lot of overreaction here.
I've been using 1Password (family version to share some subset within the family) for more than 10 years now, but I have to say the user experience has degraded quite a bit. Anyone have a better overall alternative? (Doesn't necessarily have to be cheaper.)
Enpass has all features I need, on all platforms including iOS. It syncs using the api of one of the free storage providers, WebDAV or even over WiFi. Having some 600 entries and a few attachments (copy of ID Cards etc) and never had any performance issues. Nor issues with subdomains. Regular updates, most recently added PRF (Pseudo-Random Function) for passkeys. It lacks a command line client, which I can live with. Nor does it support the fingerprint reader on Linux, instead has a pin option for quick unlocking.
I only suggest Passwords because if you've used 1PWD for that long, odds are good you're on Apple HW/OS. It does everything we need in our household, including shared creds. One of these days I'll get off me arse and export the 1PWD stuff (IIRC, 1PWD->Apple PWDs is doable). Right now we use 1PWD as R/O, and all new stuff goes in Passwords.
Would you mind sharing what user experiences are not ideal with 1Password, I'd like to know I can address those those in Lockstep.
Otherwise minor UI things like categories on the sidebar which made it easy to navigate, but they got rid of it a while back.
Good luck with your project!
Second, what would happen if you were locked out of apple id account? Or don’t have access to apple hardware.
Password manager should really be platform and device agnostic.
That’s why people used stuff like 1password in the first place.
You really don’t want to put all your life into a single account (that’s why you should not use sign with google or what have you).
The delta has greatly decreased.
Over the last several years, since they moved to Electron for the main app, things have gotten worse and worse. The browser extension doesn’t work half the time. In addition to being frustrating, that makes it a less secure system, as one of the benefits is that it only fills the password on the specified domain. A lack of reliability of the extension leaves people more vulnerable to phishing, since they have to copy/paste passwords out of the app.
The features they list, I don’t care about. AI item naming? What? It already automatically named things pretty well without AI. It feels like they just want to use the hot buzz word.
A password manager should be a fairly boring utility. It should be secure, stable, reliable for the long-haul. These ideas are incompatible with taking on investments from a bunch of celebrities.
When I heard about them taking on investors I was worried. Password managers create a fair amount of lock-in, and now they’re starting the squeeze, while failing to deliver on the basic functionality I want out of a password manager… filling passwords in the browser.
It seems like I’ll need to migrate over the next 5 months. I was hoping this day would never come, as it was mostly a good 18 years. I recommended 1Password to a lot of people over the years.
While I don’t want to move to a password manager that will create vendor lock-in, I will probably end up going to Apple Passwords.
The latest updates have it prompting me every time I auto fill to approve filing on the site.
I'm dumbstruck by this. I want you to reject it if it's not the right site, not ask me to verify the site by hand every time...I wish in addition to WatchTower they had a way to identify sites that no longer exist. I want to clean things up before I migrate—delete logins for dead companies, delete accounts on sites I no longer use, etc. Some tools to help with that would be much more useful than the new features they actually added. These are tools I’ve wanted/needed for a long time now. I have over 300 logins in 1Password, and that’s after I’ve already done a few manual efforts to cleanup in the past (277 items already archived).
This might be where they could actually add AI in a useful way, instead of item naming. Ping the URLs periodically to see if they are still alive. If they’re dead, have the AI do a little research to see if the site is just down or the company went under… and maybe try to find out if there is any information on how the data was handled upon company closure. For dead sites, consolidate all that information into a section of the app for vault pruning and maintenance. Make it easy to archive all this old stuff and feel good about it. In addition to this, surface how to delete account data on each site I have a login for. There are websites for this, why doesn’t 1Password pull that type of information in to make cleanup easy. Deleting an account that is no longer needed is safer than rotating the password periodically or when I had been breached and shows in WatchTower. These sites store more than just password data that gets taken, deletion is always better.
Maybe they don’t care, because few accounts are as old as mine, but these are the types of things I’d expect from a tool for power users vs all the free options out there. There is a lot of competition in this space now, and if they don’t want to be old-reliable, they could at least be useful.
https://old.reddit.com/r/1Password/comments/1bwesve/1passwor...
Seems like it's been a recurring issue for years, even on Win10.
[0] https://www.passbolt.com
[1] https://hypervault.com
[2] https://www.heylogin.com/en
Feel free to try out heylogin and let me what you think of it. I know we don't have feature parity with 1pw, but we try to innovate on the core user experience of logging into websites first. Our typical users are non-IT people, but more and more features are now implemented to also cater IT pros.
In a world where almost every single app or service I use has thrown me into a rage from enshittification or show-stopping bugs or both, where I can hardly even type this message because even iOS keyboards have regressed… 1password is actually a great service that makes my life objectively better.
I put them in an exclusive S-Tier with, surprisingly, Chase Mobile (in recent years), Signal, Google Sheets, and maybe an few others. They just work.
Since the rest of them ignore my 1 star App Store reviews and my desperate, detailed bug reports, the only power I have left is to support good software and recommend it to friends.
The only reason I have not migrated away is that my wife and daughter also use it (1Password Family) and it seems like a huge task to properly migrate the hundreds of passwords, tens of passkeys, etc. Maybe this is the final straw.
What banking tasks are you doing that other apps don't seem to handle -- are you trading stocks or something?
I basically never use a banking app except to deposit a check (which all the various apps seem to handle well now) or transfer money from the checking account that receives my direct deposit to the account I use at ATMS. (Love that air gap).
Really? To me that app is like the WeChat of banking. It just does so many things. Do not even get my started on the non-standard long totp that they force you to enter when trying to navigate certain parts of the app (you're already authed, why reauth?!).
I think the Schwab app-for doing as many things as the Chase app, is a much smoother experience.
Apple plays the long game and has been improving the password app substantially. I've noticed.
Accessing your laptop is one thing, accessing all of your passwords for every app with a fingerprint is scary.
Now it's more clunky, gets in fights with Apple's (admittedly much better passwords/keychain) via overlapping dialogs, and generally feels much worse.
This is going to be the impetus to move me off.
Honestly, it's a really nice app. Most people don't care about that. My family finds it easy to use and the features are good.
Could I selfhost? Yes.
Would my family find that annoying?, Yes.
Could I use bitwarden? Yes.
My family would be annoyed at me migrating to another alternative if my argument is that I don't want to pay $1/month/year ($12/year).
Seems like the most popular players in this space are Bitwarden and KeePass, does anybody have a positive or negative experience to share with either?
I think I tried using it maybe 4 years ago or so, and I had the same feeling. It just felt.. awkward to use, lots of friction. I was hoping it had changed by now, but I guess that hasn't happened.
However, it’s open-source, cross platform and sorta works.
So you've just been with 1Password then? Did you try KeePass or anything else?
Sometimes the vault doesn't unlock and I have to enter in my password 2-3 times.
It doesn't always capture all information from a page properly when creating a new login and there are additional fields to capture.
The "detecting if a website supports key passes and one time password" feature for Watchtower was overwhelming with lots of information, until I clicked each one and had to ignore it.
These reasons alone are not enough for me to leave, the 3 big problems are below.
1 - I was feeling more uncomfortable having websites promote using passkeys, and I would store that in 1Password, but then I wasn't sure if 1Password as going to make it easy to migrate that stuff out. So, I want to use something open source, so I don't have to worry about losing access/managing that stuff in a propertiery/closed product. It might be easy to export/migrate out today, until something changes and they no longer allow that or make it very difficult/hard to scale/automate.
2 - I have a strong feeling this price increase is being justified by "AI" somehow. I'm sure, like all other companies, 1Password is internally forcing/requiring its developers to use coding models, and sonnet, opus, etc are expensive to use and the cost adds up. Also, I don't like the direction of where things are headed, where people are becoming more relaxed and not reviewing code properly and merging in code that will cause security issues later (perhaps openclaw fits into this bucket) or they are taking open-source code they laundering it for companies internally to use (I can't prove this, but if a model is trained on public data/code, it seems very likely). Something about that just bothers me especially when a company is worth billions of dollars.
3 - I've spent the last 3 years building up my homelab and using Pikapods for hosting various things. I want to support open-source more and run my own things and pay supporters properly to maintain things. I've always been a bit nervous what might happen if 1Password gets hacked, either because of poor security or due to a third party vendor. I still have the problem of my things getting hacked, but I pay more attention to how I secure things and use Tailscale and not publish things on the broad internet (when it makes sense). Also, I would be a hypocrite to dismiss the value of coding llms, as I'm using them myself. But how I'm using them, I'm using them to do security reviews of my docker compose files or kubernetes yaml files. Having coding llms has made it so much easier to maintain a homelab.
I think if they increased the prices by 5% or something like that, I'd said fine, that >30% is simply not justified.
Enshittification comes for us all, sadly, even something like this that has largely been indispensable for me and my family for so long now.
Not sure what to say, because Bitwarden is worse at everything and nothing else is even worth mentioning based on what I know. Great example of something I’ll stay with for now simply because there are no better alternatives on the market.
PS - listing AI auto naming of items as an improvement got a genuine laugh out of me.
and on top of that they added this joke of a list of features supposed to justify the decision... as if i had previously been asked about if i'd want "AI-powered item naming. wow, what a shitshow.
> © 2025 1Password. All rights reserved. 4711 Yonge St, 10th Floor, Toronto Ontario, M2N 6K8, Canada
Though I don't know if they host all their servers in Canada or not.
Fee will move to something like Bitwarden and keepass